Maruti Suzuki e-Vitara: India’s largest automaker Maruti Suzuki is set to revolutionize the electric vehicle market with the launch of its first-ever electric SUV – the e VITARA. This game-changing electric SUV promises to combine Maruti’s legendary reliability with cutting-edge electric technology, offering Indian families an exciting new mobility option.
Key Highlights of Maruti e VITARA
The Maruti e VITARA electric SUV represents a significant milestone for the Indo-Japanese automaker. Built on the all-new Heartect-e platform developed jointly with Toyota, this electric SUV is designed specifically for the Indian market while also catering to global exports.
Launch Date and Availability
Maruti Suzuki has confirmed that the e VITARA will be launched on September 3, 2025, with prices to be announced on the same date. The electric SUV was first showcased at the Bharat Mobility Global Expo 2025 and is currently being displayed at dealerships across India.
Maruti e VITARA Price in India 2025
The pricing strategy for the Maruti e VITARA positions it competitively in the growing electric SUV segment. Here’s the detailed pricing structure:
e VITARA Variant-wise Pricing Table
| Variant | Battery Capacity | Power Output | Expected Price (Ex-showroom) |
|---|---|---|---|
| Delta (49kWh) | 49kWh | 143 HP / 192.5 Nm | ₹17.00 – 20.00 Lakh |
| Zeta (49kWh) | 49kWh | 143 HP / 192.5 Nm | ₹19.00 – 22.00 Lakh |
| Alpha (61kWh) | 61kWh | 173 HP / 192.5 Nm | ₹22.00 – 25.00 Lakh |
Note: Prices are estimated and subject to official announcement
On-Road Price Estimation
| City | Base Model | Top Model | Insurance | Registration |
|---|---|---|---|---|
| Delhi | ₹18.50 Lakh | ₹26.80 Lakh | ₹45,000 | ₹15,000 |
| Mumbai | ₹18.50 Lakh | ₹26.80 Lakh | ₹47,000 | ₹16,000 |
| Bangalore | ₹18.50 Lakh | ₹26.80 Lakh | ₹46,000 | ₹15,500 |
| Chennai | ₹18.50 Lakh | ₹26.80 Lakh | ₹46,500 | ₹15,500 |
Technical Specifications and Features
Battery and Performance
The e VITARA offers two battery pack options – 49kWh and 61kWh, both using LFP (Lithium Iron-phosphate) ‘blade’ cells from BYD. The 49kWh version produces 143HP and 192.5Nm, while the 61kWh version delivers 173HP and 192.5Nm.
Key Performance Metrics:
- Range: Over 500km (MIDC certified for 61kWh variant)
- Charging Time: 50 minutes (10-80% with 70kW DC fast charger)
- 0-100 kmph: 8.9 seconds
- Top Speed: Limited electronically
- Drive Type: Front-wheel drive (FWD) for India
Design and Dimensions
The Maruti e VITARA follows the brand’s “Crafted Futurism” design philosophy, featuring:
- Length: 4,275mm
- Width: 1,800mm
- Height: 1,635mm
- Wheelbase: 2,700mm
- Ground Clearance: 180mm
- Kerb Weight: 1,702kg – 1,899kg (variant-dependent)
Interior and Comfort Features
The e VITARA’s cabin features a modern design with a floating 10.25-inch touchscreen infotainment system, 10.1-inch fully digital instrument cluster, wireless Apple CarPlay and Android Auto, panoramic sunroof, and 10-way power-adjustable driver’s seat.
Premium Interior Features:
- Ventilated front seats
- Sliding and reclining rear seats (40:20:40 split)
- Ambient lighting with multiple colors
- Infinity premium sound system
- Wireless phone charger
- Dual-tone black and tan interior theme
Safety Features
The e VITARA comes equipped with comprehensive safety features including 6-7 airbags with an additional driver knee airbag, Electronic Stability Program (ESP), and Advanced Driver Assistance System (ADAS) Level 2 with 15+ features like Lane Departure Warning, Adaptive Cruise Control, and High Beam Assist.
Color Options Available
The Maruti e VITARA is offered in 10 color options: Arctic White with Bluish Black Roof, Land Breeze Green with Bluish Black Roof, Splendid Silver with Bluish Black Roof, Opulent Red with Bluish Black Roof, Nexa Blue, Arctic White, Splendid Silver, Bluish Black, Opulent Red, and Grandeur Grey.
Real Customer Reviews and Feedback
Based on early customer previews and dealership displays, here’s what potential buyers are saying:
Positive Customer Feedback
Rajesh Kumar from Delhi shared on CarDekho: “Sach me car ki looks bahut killer hai, aur maruti apni best mileage le liye jana jata hai aur ab to 5 star safety rating k sath mast build quality provide kr raha hai maruti apne customers ke liye”
Priya Sharma from Mumbai commented: “The design is outstanding. Maruti always gives down-to-earth cars to their customers. So this will be the game changer.”
Automotive Enthusiast Review: “This is an amazing young-look car and comfortable for all kinds of roads The best concept on Japanese technology provides us with an amazing grip on the road with the comfortable electric concept”
Source: CarDekho User Reviews
Latest Market Trends and Competition
The Maruti e VITARA enters a highly competitive electric SUV segment. With the India launch in March 2025, it will compete against the Tata Curvv EV, Mahindra BE 6, Hyundai Creta EV, and MG ZS EV.
Market Positioning
The e VITARA’s strategic positioning focuses on:
- Affordable electric mobility for Indian families
- Proven Maruti service network reliability
- Comprehensive charging ecosystem development
- Export-oriented manufacturing for global markets
Production and Export Plans
Maruti expects to manufacture around 70,000 units in the first 6-7 months, with 50% of production earmarked for export to Japan and Europe. The Gujarat manufacturing facility will serve as the global production hub.
Charging Infrastructure and Ecosystem
Maruti Suzuki is developing a comprehensive ‘e for Me’ strategy, which includes fast chargers at dealerships in top 100 cities, a dedicated charging app, and over 1,500 EV-specific service centers in more than 1,000 cities.
Charging Options:
- Home AC charging (overnight)
- Fast DC charging at dealerships
- Public charging network integration
- Portable charger included
Frequently Asked Questions (FAQs)
1. What is the expected launch date of Maruti e VITARA?
Maruti Suzuki e VITARA will be launching on September 3, 2025.
2. What is the driving range of e VITARA?
The e VITARA offers a range of 500 km per full charge as per ARAI certification.
3. How many variants will be available?
The e VITARA is expected to be offered in three variants: Delta, Zeta, and Alpha, with two battery pack options.
4. Does e VITARA have a sunroof?
Yes, the e VITARA comes with a panoramic sunroof (fixed glass).
5. What are the key safety features?
The e VITARA includes 7 airbags as standard, Level 2 ADAS, 360-degree camera, electronic parking brake with auto-hold, and TPMS.
6. What is the battery capacity?
The battery capacity ranges between 49-61 kWh depending on the variant.
7. What are the main competitors?
The e VITARA will compete with Mahindra BE 6, Tata Harrier EV, Mahindra XEV 9e, and MG Windsor EV.
8. What is the estimated running cost?
Based on the 49 kWh battery capacity and assuming ₹10 per unit electricity cost, the running cost should be approximately ₹0.98/km.
9. How many seats does e VITARA offer?
The Maruti e VITARA offers a 5-seat configuration.
10. What charging time can be expected?
The 61kWh battery pack charges from 10-80% in 50 minutes when connected to a 70kW DC fast charger.
Conclusion
The Maruti e VITARA represents India’s automotive future, combining the trusted Maruti brand with advanced electric vehicle technology. With its competitive pricing, impressive range, comprehensive feature set, and robust charging ecosystem, the e VITARA is positioned to become a game-changer in India’s electric SUV market.
For Indian families looking to transition to electric mobility without compromising on reliability, space, or affordability, the Maruti e VITARA electric SUV offers an compelling proposition. The September 2025 launch will mark the beginning of a new era for Maruti Suzuki and electric vehicles in India.
Stay updated with the latest e VITARA news and book your test drive at your nearest NEXA dealership.
How can e vitara can compete with Mahindra 9 e which is a loaded with features including 3 display on dash board, 670 km range360 degree camara which displays even bottom of the car, specious like anything. Even it cannot compete with Mahendra ev 6, and all other EVs mentioned in the article. Little knowledge for this article writer